WHAT MAKES THE HOTEL ETHICAL AND SUSTAINABLE

Guided by an inherent passion to transform travel as a force for good, Preferred Hotel Group, Inc. - the family-owned company that manages and operates global travel and hospitality brands including Preferred Hotels & Resorts, Historic Hotels of America, Historic Hotels Worldwide, PHG Consulting and Beyond Green Travel - proudly announces the launch of Beyond Green. This innovative hospitality brand debuts with a global portfolio of 24 founding member hotels, resorts, and lodges that exemplify sustainable tourism leadership. Driven by purpose, the new brand represents Preferred's steadfast commitment to build a better and brighter future for travel in a way that also helps to protect the planet for future generations. Born through an inspired, natural synergy between the Ueberroth Family [more...]

Guided by an inherent passion to transform travel as a force for good, Preferred Hotel Group, Inc. - the family-owned company that manages and operates global travel and hospitality brands including Preferred Hotels & Resorts, Historic Hotels of America, Historic Hotels Worldwide, PHG Consulting and Beyond Green Travel - proudly announces the launch of Beyond Green. This innovative hospitality brand debuts with a global portfolio of 24 founding member hotels, resorts, and lodges that exemplify sustainable tourism leadership. Driven by purpose, the new brand represents Preferred's steadfast commitment to build a better and brighter future for travel in a way that also helps to protect the planet for future generations. Born through an inspired, natural synergy between the Ueberroth Family - the owners of Preferred Hotel Group, Inc. - and ecotourism pioneer and global sustainability expert Costas Christ - the founder of Beyond Green Travel, which Preferred acquired in February 2020 - Beyond Green brings together forward-thinking properties around the world that are committed to delivering on the three key pillars of sustainable tourism: environmentally friendly practices that go beyond the basics; protection of natural and cultural heritage; and contributing to the social and economic wellbeing of local communities. The name itself - Beyond Green - was chosen in recognition of not only the immense importance of environmentally friendly practices, but also the paramount responsibility that the travel and tourism industry has towards protecting biodiversity, preserving cultural heritage, and improving local people's livelihoods in travel destinations around the world, all while delivering an enjoyable and meaningful traveler experience. "Never before has there been a greater need to promote a kinder and gentler way to explore our beautiful, yet fragile planet. Driven by our brand promise, Believe in Travel, which guides every decision we make as a company, we believe that now is the time to go big and be bold as we look to the future of travel," said Lindsey Ueberroth, CEO of Preferred Hotel Group, Inc. "We are humbled by the opportunity to partner with so many inspiring leaders in sustainable tourism to launch our newest brand, Beyond Green, that was built with purpose, gratitude, and respect for nature, communities, and culture."